AI Training Pre-Assessment

AI Travel Retail — Pre-Assessment

Instructions

Survey

Participant Registration

AI Training Pre-Assessment — Travel Retail & Airport Retail

Full Name *

Designation *

Company / Organisation

Before You Begin

Please read the instructions carefully

Questions

~15

Minutes

Topic

Free

No Score

Important Notes

This questionnaire helps your facilitator understand your current familiarity with AI concepts before the programme begins.
There are no right or wrong answers — answer based on your current knowledge.
Questions marked * are required. Some allow multiple selections.
Click Submit Questionnaire at the end to save your responses.

Your responses are confidential and will only be used to personalise the AI training programme.

Answer all questions, then submit at the bottom

Module 1 – AI for Business Leaders

Which of the following best describes Generative AI? *

A)A system that only retrieves pre-stored data from databases

B)AI that can create new content such as text, images, and code based on patterns learned from data

C)A type of robotic process automation used for data entry

D)Software that automatically updates inventory systems

In a duty-free airport store, which AI application would MOST directly help increase revenue by tailoring offers to individual passengers? *

A)Automated shelf replenishment

B)Dynamic pricing based on flight schedules

C)Passenger segmentation for targeted promotions

D)Visual AI for store layout compliance

Module 2 – AI in Travel Retail Operations

A travel retail operations manager wants to reduce stockouts before a major holiday peak. Which AI capability is MOST relevant? *

A)Sentiment analysis from customer feedback

B)Demand forecasting using AI insights

C)AI-powered chatbot for customer queries

D)Content generation for social media promotions

Module 3 – Prompt Engineering for Business Users

When designing an AI prompt for generating a weekly sales insight report, what is the MOST important element to include? *

A)A short, vague description of what you need

B)Your job title only

C)Clear role context, specific data inputs, and the desired output format

D)Only the time period you want covered

Which of the following is a common limitation of AI tools that business users should be aware of? *

A)AI tools cannot process large datasets

B)AI tools only work in English

C)AI can produce inaccurate or fabricated information (hallucinations)

D)AI tools require coding expertise to operate

Module 4 – AI in Customer Experience

An airport retailer wants to deploy AI to improve the shopping experience for international travellers across different languages. Which capability would BEST address this? *

A)Demand forecasting and stock optimization

B)AI chatbots with multilingual support

C)KPI tracking using AI-generated dashboards

D)Visual AI for loss prevention

Module 5 – AI in Marketing and Revenue Growth

A travel retail marketing team wants to create duty-free promotional content tailored to passengers from different nationalities. Which AI approach is MOST suitable? *

A)Using AI to automate warehouse replenishment

B)Building a workforce scheduling tool with AI

C)Generating nationality-targeted promotions using AI content tools

D)Using AI for passenger biometric verification

Module 6 – Data Analytics for Business Decisions

When using AI tools such as ChatGPT to analyse sales data, what skill is MOST valuable for a non-technical business user? *

A)Knowledge of Python programming

B)Ability to write clear and structured prompts

C)Experience with SQL databases

D)Expertise in machine learning model training

Module 7 – AI Implementation Roadmap

A retail chain is evaluating whether to develop an AI solution in-house or use a vendor product. Which framework helps structure this decision? *

A)SWOT analysis only

B)Build vs Buy vs Partner decision model

C)Balanced scorecard methodology

D)Net Promoter Score benchmarking

Module 8 – AI Risk, Compliance and Governance

Which of the following represents a responsible AI governance concern specific to customer-facing retail environments? *

A)Choosing the right colour scheme for AI dashboards

B)Ensuring AI tools are only used by the IT department

C)Managing data privacy risks and ethical use of customer data

D)Selecting the fastest hardware for AI processing

Prior Experience & Training

Have you attended any AI training program before? *

A)Yes, formal corporate training

B)Yes, self-learned through YouTube / online courses

C)No, this is my first AI training

D)I have read about it but never trained formally

If yes, which tools or platforms were covered? (Select all that apply)

Select all that apply

A)ChatGPT

B)Canva AI

C)Microsoft Copilot

D)Google Gemini

E)Other

F)None

Tool Familiarity

Which of the following AI tools have you personally used? (Select all that apply)

Select all that apply

A)ChatGPT

B)Microsoft Copilot

C)Canva AI

D)Google Gemini

E)Napkin AI

F)Gamma AI

G)None of the above

How often do you currently use any AI tool for work tasks? *

A)Daily

B)A few times a week

C)Occasionally / tried it once or twice

D)Never used one

Current Work Practices

How does your team currently track inventory, forecasting, campaigns and stock levels? *

A)Fully manual (paper / Excel)

B)Basic software / POS system

C)Automated system with some reporting

D)Advanced analytics / BI tools

How does your team currently create promotional content (social posts, offers, banners)? *

A)We do it manually in-house

B)We use a design agency or freelancer

C)We use tools like Canva but without AI

D)We already use AI for some content

Confidence & Expectations

How confident are you using AI tools for your daily work? (1 = Not confident at all 5 = Very confident) *

1 Not confident at all

2 Slightly confident

3 Moderately confident

4 Confident

5 Very confident

What is the ONE thing you most want to be able to do with AI after this training?